Recruitment marketing is like running a race for talent. Planning your strategy positions you at the starting gate, executing your plan sends you off down the track alongside your competitors, and measuring the results of your efforts helps you clock your time so you can fine-tune and improve your performance. The prize in the winner’s circle is finding and hiring the candidates who are ideally suited to your role and culture.

HOW TO WIN THE RACE FOR TALENT AT EVERY STAGE OF THE JOB SEARCH

Recruiting in a job seeker’s market gets complicated quickly. In addition to stiff competition for quality candidates, employers must consider cultural fit, engagement strategies, and talent attraction strategies that reach beyond the job board. If recruiters don’t zero in on hiring the right person the first time, recruiting costs will skyrocket as retention drops and turnover escalates.

Programmatic recruitment advertising is revolutionizing the way companies recruit top talent. As industries face challenges in sourcing top-notch talent efficiently, programmatic is helping companies save costs, streamline job advertising, and target the best candidates. However, if you are thinking of embracing this innovative method of recruiting, it’s important to understand how programmatic job advertising works.

With billions of job seekers online, how do you guarantee that the best candidate sees the ad for your job? Innovations in digital advertising make it easy for recruiters to maximize ROI, streamline recruitment efforts and help companies save money with programmatic job advertising. Programmatic job advertising can help you capture your prospect's attention and ensure they click to apply.

Based in Salt Lake City, Utah, ProIQ serves clients across the country in their efforts to market smarter, Hire Smarter, and grow stronger.

Every company faces unique challenges and ProIQ believes that they should be met with innovative solutions. Their approach combines a passion for data with a love of digital marketing to develop solutions that drive results for talent acquisition, sales, and marketing teams. As a new division of Hire Velocity - an industry leader in Recruitment Process Outsourcing based in Atlanta, Georgia - ProIQ serves as a full-service digital marketing agency with a focus on attracting candidates using digital recruiting strategies.

Many changes are happening in talent acquisition. Companies are seeking out new ways to recruit top talent efficiently and cost-effectively. Programmatic job advertising is one the most innovative ways today for recruiters to attract the best candidates and hire in high volumes. Programmatic advertising for recruitment can empower your company to save time, save money and recruit the most qualified candidates for every position.

Recruitment of top talent is one of the biggest challenges most companies face, regardless of their size or industry. Recruiters are competing for the most qualified candidates while balancing the management of a high volume of applicants.